A New Revenue Line for
Delivery Businesses.
The AI-governance gap is a category-sized opportunity. CRAFT is the method, the toolkit, and the pipeline to capture it — a productized, high-margin service line you add to the client base you already have, with zero IP to build.
Your clients already need this.
AI-native development is where agile was in 2002. Wide open, no dominant method. Every engineering organisation you serve is adopting AI tools — buying licenses, running pilots, hoping for magic — with no structured way to govern how developers actually work with AI. That gap is now a line item on their risk register. ~90% of engineering teams use AI tools, but only 32% have formal AI governance (Cortex, 2026).
Demand Already Exists
Your clients are asking how to govern AI in their codebase. Right now your answer is an opinion — not a productized, measurable service.
Regulated Demand
The EU AI Act's high-risk obligations are enforceable 2 August 2026. Compliance turns "nice to have" into a budgeted, recurring purchase.
The Window Is Now
The category has no default provider yet. The delivery businesses that add a governed AI-native offer this year define the market the rest adopt later.
One offer. Three rungs. Recurring by design.
Add CRAFT as a productized service line to your existing client base — with zero IP to build. This is the ladder you sell to your customers. Because the IP, tooling, and method are CRAFT's, you deliver against a built product at consulting-grade margin from the first engagement — and the certification recerts every 12 months, so every certified client is a scheduled re-audit next year, not a pipeline you rebuild each quarter.
One bundled product: the client self-assesses (125-Q, declared), you run the evidence audit in their environment (verified), and they get the gap plus a board-ready CRAFT-Assessed certificate. Recerts annually.
2-day intensive on the client's real codebase — trust day one, capability day two.
3–6 month embedded engagement to reach Structured & certified.
You become the auditor.
As a Certified Partner you run the CRAFT evidence audit inside your client's environment — their repo, their model, their walls. Code never leaves. You produce a verified score, a board-ready dossier, and the CRAFT-Certified credential. The certificate maps to the EU AI Act, ISO/IEC 42001, NIST AI RMF, and DORA. Anyone can give an opinion on AI governance — only a Certified Partner can hand a client a verified, mapped, board-ready certificate.
Run Inside Their Walls
The audit executes against the client's actual codebase and model — a grep, a file check, a query, a CI gate. Their code never leaves their environment.
Verified, Not Declared
Mechanical pass/fail criteria produce a score the client can't self-assess and a delta from their declared maturity — the most useful number in the engagement.
Board-Ready Dossier
The output is evidence a CTO puts in front of a board and a regulator — not a slide of opinions. You sign it.
Certification Authority
Only Certified Partners can issue the CRAFT-Certified credential. It's a ≤12-month, annually re-audited attestation — the recurring anchor of the whole ladder.
The method comes with its own marketing engine.
Most partnerships give you a method and wish you luck on sales. CRAFT arms every partner with a pipeline kit — so the partnership fills the pipeline it sells into.
Books
Copies of the CRAFT books you ship and gift to prospects and clients — a credible, physical lead magnet that opens the conversation before you ever pitch.
The Free Diagnostic
The 25-question scorecard as your top-of-funnel hook. Every taker is a scored, warm lead in your pipeline — already told, in their own words, where they're weak.
Co-Branded Content
The board briefing and audit decks, field guides, and playbooks — assets you put your name on to open CTO conversations. Authority on day one, nothing to write.
Built for Practitioners Who Already Deliver
If you already sell to engineering teams, CRAFT slots into your existing offer as a new, governed, recurring line — not a pivot.
You already advise CTOs on development practices — CRAFT gives you a measurable AI-native offer to sell alongside.
Your transformation practice gets its next chapter — the same clients, a new discipline they now need.
You own developer velocity — certification lets you attach a governed, auditable layer to the platforms you already run.
It Slots Into the Offer You Already Sell
Same clients, same brand — one more governed, recurring line on the menu.
You implement the tools; CRAFT adds the method and the certificate that make the tooling accountable.
AI fluency is the urgent skill gap — CRAFT is the curriculum and the credential to close it.
A repeatable, certified framework across every engagement — and a recurring audit line per client.
Five Practices. One Complete Method.
Every Certified Partner is trained across all five practices and delivers the complete CRAFT Method — not a fragment of it.
Curate the context AI agents consume. Codebase intelligence, AGENTS.md / CLAUDE.md standards, context governance, and developer-tool onboarding.
Refine specs before AI generates code. Spec completeness, predicate-form acceptance criteria, AI-augmented edge cases, and requirements traceability.
Architect within governed patterns. Pattern libraries, ADRs, multi-agent code review, agentic CI/CD, and architecture evolution.
Fortify against AI-introduced risk. SAST/DAST/SCA at AI velocity, AIBOMs, slopsquat defense, and ISO 42001 / EU AI Act compliance automation.
Test before AI ships. AI test generation, mutation testing, blocking quality gates, DORA-aligned deployment quality, and feedback loops.
Tool-agnostic by design — the practices are durable, the tools interchangeable. The method survives the next tool change.
The strength is the transferable system, not the individual.
This model isn't new. It's how every major methodology scaled — a framework handed to practitioners who already had the clients. You keep your clients and your brand; CRAFT gives you the IP, the tools, the certification authority, and the pipeline.
SAFe®
An agile framework, franchised to agile coaches with enterprise clients.
Why it worked: structure + certification + brand.
EOS®
A business operating system, franchised to business coaches with SMB clients.
Why it worked: a transferable, teachable system.
CrossFit®
A fitness methodology, franchised to trainers who already had members.
Why it worked: shared method, local delivery.
Scrum Alliance
A project-management framework, franchised to PMs who already had teams.
Why it worked: common language at scale.
You Keep Your Business
Your clients stay yours. Your brand stays yours. CRAFT supplies the system underneath the offer, not a rebrand of your firm.
CRAFT Supplies the Rest
The IP, the audit toolkit, the certification authority, and the demand-gen kit — the four things that take years to build alone.
What You Get. What You Invest.
A paid licensing + revenue-share partnership — a real commercial relationship, open and ongoing. You invest in the certification and the license; you keep the client relationship and bill the engagements directly.
N clients × the ladder, renewing every year.
Model it on the client base you already have. The math is generic on purpose — run it against your own N. Each client can climb the full ladder, and the certification renews annually. Client-facing prices are public; partner economics stay [placeholder] until we set them with you.
One-Time Per Client
Workshop + Transformation — the accelerators each client engages on public prices (10–15K€ and 50K€+).
Recurring Per Client
The annual re-audit & recertification (3,000€/yr) — a renewing line that compounds as your certified client base grows.
20 years helping Fortune 500 companies transform — SAP, Nordea, Hilti, Metro. Faculty at Porto Business School. 5 published books, 3 of them Amazon bestsellers.
He built a complete software platform — 11 integrated products, hundreds of thousands of lines of code — with AI as his only team member. That experience crystallised what works and what doesn't when developers work with AI at scale.
The patterns were clear: organisations that standardise context, requirements, architecture, flow, and testing for AI get 10x results. Those that don't get chaos. That became CRAFT Method.
“I built 11 products with AI as my only engineer. The method that emerged isn't theory — it's what actually works when you ship production code with AI every single day.”
Become a Certified Partner.
The category is open and the demand is already in your client base. Add the governed AI-native line before your competitors define it for you.
Apply Anytime
Open, ongoing intake — no cohort, no waiting list.
2-Day Certification
Method, assessment, audit & delivery. Online or in Porto.
Sell & Deliver
Launch the line into your own client base with the pipeline kit.
Add the Revenue Line the Market Is About to Demand.
The category is open and the demand is already in your client base. Apply anytime — we'll schedule a call to discuss fit, the licensing structure, and how CRAFT slots into what you already deliver.
Apply anytime. No commitment yet — we'll discuss fit and answer your questions first.